MOEDHART GALLERY
Edward Lee Chai, a gallery owner with a deep connection to the art of Canada's Northwest Coast. Specializing in what is often referred to as First Nations art, Edward showcases and sells stunning works from Indigenous artists. After several trips to Canada, he developed a profound respect for the culture, art, and traditions of the First Nations peoples. Driven by this passion, he decided to bring these natural and spiritual art forms to the Netherlands, opening a gallery to share this rich heritage with others who feel a similar connection.Each piece in his gallery tells its own story, layered with meaning and history. Visitors are immediately struck by Edward’s deep knowledge and enthusiasm for this art and culture.
In this video, he shares his personal passion for First Nations art, which he experiences on a spiritual level, and the journey that led him to present this remarkable collection to a European audience.
Client, Edward Lee Chai
Concept, 50MMedia
Production, 50MMedia
Year, 2023








